{"id":10803,"date":"2019-07-15T09:28:54","date_gmt":"2019-07-15T08:28:54","guid":{"rendered":"http:\/\/rainbowbreeze.it\/?p=10803"},"modified":"2019-11-16T01:08:40","modified_gmt":"2019-11-16T00:08:40","slug":"gdg-leads-summit-setting-the-purpose","status":"publish","type":"post","link":"https:\/\/rainbowbreeze.it\/wordpress\/gdg-leads-summit-setting-the-purpose\/","title":{"rendered":"Road to European GDG Leads Summit &#8211; Setting the purpose"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">If you know me, you know I love to<a href=\"https:\/\/simonsinek.com\/\"> start with why<\/a>. In addition, as Priya Parker wrote in her book &#8220;<a href=\"https:\/\/www.goodreads.com\/book\/show\/37424706-the-art-of-gathering\">The art of Gathering<\/a>&#8220;, &#8220;<em>by having a clearly identified purpose for the event, participants will have more chances to actually connect, and not be disappointe<\/em>d&#8221;. So, once our European DevRel team decided this year to shift from several <a href=\"\/tag\/gdg-summit\/\">regional GDG Leads summit<\/a>, to a European-wide summit for 500+ attendees, we set down together, to <strong>define the main purpose of the summit<\/strong>, the North Start that would have influenced all the other event-related decisions. <em>How we made it<\/em> is the topic of this post.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>(This post is part of a series about the <a href=\"\/tag\/gdg-summit\/\">European GDG Leads Summit<\/a> organization. Partially to give to GDG leads some behind-the-scenes of the event, partially to share with other community managers lessons learned, partially for personal fun<\/em>)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Get inspiration from the past <\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To warm-up our brains and create a common ground for follow-up discussion among the 12+ people in the team, we started with a <strong>retrospective<\/strong> exercise. We looked at the regional summits we run in the last two years, wearing two hats: one that considered attendees feelings and emotions (<em>community is all about emotions<\/em>), their comments and their feedback; another that considered our goals and impressions as organizers. We used the <a href=\"https:\/\/www.groupmap.com\/map-templates\/start-stop-continue-retrospective\/\">Start \/ Stop \/ Continue model<\/a>,  adding a fourth &#8220;Best&#8221; element to it. And this was the result.<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide\"><a href=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"264\" src=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective-1024x264.jpg\" alt=\"\" class=\"wp-image-10809\" srcset=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective-1024x264.jpg 1024w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective-200x51.jpg 200w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective-300x77.jpg 300w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective-768x198.jpg 768w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/06\/201905-summit_retrospective-1100x283.jpg 1100w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Start \/ Stop \/ Keep doing \/ Best of past regional GDG Leads Summits<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">An incredibly dense wall of insights! We briefly discussed the points and, unsurprisingly, the ones that emerged more often were about <strong>knowledge and experience sharing<\/strong>, the <strong>sense of community<\/strong>, <strong>networking<\/strong> activities, <strong>training<\/strong> on community-related topics, <strong>feedback<\/strong> and discussions, <strong>intimate conversations<\/strong>, <strong>fun<\/strong> together. We also smiled a lot at your past, because was full of great and heartwarming memories.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We added into the mix the results of the interviews we did during Google I\/O to several community leads there, asking them the most valuable activity they wanted to have during a GDG Leads Summit.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Identify the core summit purpose<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">With all these information in mind, we started to think, individually, about a desired <strong>purpose for the summit<\/strong>. With these key characteristics:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Represents the <strong>sweet spot<\/strong> between what attendees want and enjoy, and the event organizers goals, with a slight preference for the attendees side.<br>\u2022 <strong>Tangible and inspirational<\/strong> at the same time. Able to leave a feeling in between &#8220;we made it&#8221; and &#8220;there is still road ahead&#8221;. The &#8220;we made it&#8221; to positively justify the time spent, the &#8220;there is still road ahead&#8221; so attendees feel it&#8217;s already time for another summit, to continue the journey together.<br>\u2022 Offers a<strong> high level narrative<\/strong> that could be addressed during different events, using different angles and themes, but still part of the same, <strong>consistent<\/strong>, story.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And we put ideas together, obtaining another &#8220;surface&#8221; full of great insights:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><a href=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"259\" height=\"300\" src=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes-259x300.jpg\" alt=\"GDG Summit Purposes\" class=\"wp-image-10813\" srcset=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes-259x300.jpg 259w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes-172x200.jpg 172w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes-768x891.jpg 768w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes-883x1024.jpg 883w, https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes-1100x1276.jpg 1100w\" sizes=\"auto, (max-width: 259px) 100vw, 259px\" \/><\/a><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">That flip chart fed an intense follow-up discussion that, after setting priorities, voting the different proposals and adding other elements into play, left us in agreement about the following <strong>GDG Summit purpose<\/strong>:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Empower GDG Leads connecting them and with them at a personal level, fostering a European identity and celebrating their successes, while providing tools to growth in their community manager role.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Skills and tooling<\/strong>, <strong>identity<\/strong>, <strong>connections<\/strong>, <strong>appreciation<\/strong>. Four areas we&#8217;ll work on to draft the agenda!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stay tuned for the next post on the European GDG Leads Summit!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you know me, you know I love to start with why. In addition, as Priya Parker wrote in her book &#8220;The art of Gathering&#8220;, &#8220;by having a clearly identified purpose for the event, participants will have more chances to actually connect, and not be disappointed&#8221;. So, once our European DevRel team decided this year &hellip; <a href=\"https:\/\/rainbowbreeze.it\/wordpress\/gdg-leads-summit-setting-the-purpose\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Road to European GDG Leads Summit &#8211; Setting the purpose<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":10813,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"activitypub_content_warning":"","activitypub_content_visibility":"","activitypub_max_image_attachments":3,"activitypub_interaction_policy_quote":"anyone","activitypub_status":"","footnotes":""},"categories":[597],"tags":[860,871],"class_list":["post-10803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community","tag-gdg","tag-gdg-summit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Road to European GDG Leads Summit - Setting the purpose - Rainbowbreeze<\/title>\n<meta name=\"description\" content=\"How to set the purpose of a summit, aiming to gather more than 500 GDG community leads, to make it valuable for the attendees and the organizers?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rainbowbreeze.it\/wordpress\/gdg-leads-summit-setting-the-purpose\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Road to European GDG Leads Summit - Setting the purpose - Rainbowbreeze\" \/>\n<meta property=\"og:description\" content=\"How to set the purpose of a summit, aiming to gather more than 500 GDG community leads, to make it valuable for the attendees and the organizers?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rainbowbreeze.it\/wordpress\/gdg-leads-summit-setting-the-purpose\/\" \/>\n<meta property=\"og:site_name\" content=\"Rainbowbreeze\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-15T08:28:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-11-16T00:08:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rainbowbreeze.it\/wordpress\/wp-content\/uploads\/2019\/07\/201905-summit_purposes.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2237\" \/>\n\t<meta property=\"og:image:height\" content=\"2594\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alfredo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@rainbowbreeze\" \/>\n<meta name=\"twitter:site\" content=\"@rainbowbreeze\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alfredo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rainbowbreeze.it\\\/wordpress\\\/gdg-leads-summit-setting-the-purpose\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rainbowbreeze.it\\\/wordpress\\\/gdg-leads-summit-setting-the-purpose\\\/\"},\"author\":{\"name\":\"Alfredo\",\"@id\":\"https:\\\/\\\/rainbowbreeze.it\\\/#\\\/schema\\\/person\\\/00e63c64a3939938a7467e3aaf54f4cf\"},\"headline\":\"Road to European GDG Leads Summit &#8211; 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